Etecnic

Improving the e-drivers charging experience

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etecnic app

The project

Etecnic is a company that promotes mobility with a vehicle and electric recharging service for companies and public administrations. They have an App with 600K total users. The app works as a store brand, being optimized for different clients.

The Problem

  • šŸ‘ŽšŸ½ Low number of active users (10%) despite charging being free.
  • šŸ‘ŽšŸ½ Low rating on App Store (2.0) and Google Play (3.0)
  • šŸ‘ŽšŸ½ More than 30 open customer service tickets per month related to the app.
  • šŸ‘ŽšŸ½ the app was not consistent with the brand and its image was not appealing

The methodology

Enhancing the e-driver charging experience was a top priority. To achieve this goal, we have chosen to use a user-centric methodology.

The approach puts the needs and experiences of the electric drivers at the centre of the design process.

The challenge

  • āœ… Increase succesfully completed charges.
  • āœ… Increase the number of active users in the app.
  • āœ… Simplify the electric charging process.
  • āœ… create an attractive Look & Feel and design system to use it as a store brand

The redesign

Section

Help

Section

Onboarding

Section

Charging process

Section

Configure charge

Unfortunately, I cannot share this project at the moment due to its sensitive nature being related to DNA. However, I would be more than happy to provide you with additional information.

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Lucia Morancho

PRODUCT OWNER OF VERIDATA

"Jon makes an impact, thanks to design, in any project in which he collaborates. His systematic way of working and creativity enhanced the quality of our products"

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Pilar Ramirez

CEO OF DOKUSARE

"Agile, effective, orderly and focused on customer needs. If you need someone organized, it's him."

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Jorge Gonzalez

BBK CAMPUS MANAGER

"Jon lives his work with passion. He gets involved in each project 100%. In addition, he is very creative but at the same time he is very decisive. He is able to close with agility and pragmatism the projects."

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Leire Ruiz de Azua

PRODUCT MANAGER INNOBASQUE

"It has been an unbeatable experience. We were presented with the challenge of being able to transfer complex concepts to a large number of users. Jon has help us to simplify the experience."